Poetic

In connection with the corporate design developed by Studio Dumbar for the world's largest flower auction in the Netherlands, unit-design created an extraordinary exhibition stand that caused quite a stir thanks to its elegant symbolism.

 

 

 

 

A 500 meter strip of fabric, undulating in floral shapes and featuring integrated lighting, appears to float over the surface of the stand.
This makes the stand an inviting meeting place and a platform for presenting selected varieties of rose.